Spock’s Jay Bhatti on Reuters

Spock Co-Founder Jay Bhatti recently appeared on Reuters to discuss Spock and the notion behind people search. Spock which is unique in its focus on people search has received numerous accolades, including being recently named as one of the top 100 Rails Sites, and Wired Magazinestop 10 startups in 2008. In being asked about the notion behind competing with the likes of Google in the search market, Bhatti notes that while Google’s focus is on comprehensive document retrieval, people search in general is still fragmented across the web. Hoping to create a search result for everyone, Spock has focused on creating a site where you’ll be confident that the information about every “John Smith” is correct and relevant.

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